Plan implementation efforts will focus on the priority areas, strategies, and tactics recommended across societal sectors including support for programming at the local level, a state-wide cause marketing campaign, and advocacy efforts related to physical activity policy.

1

Priority Area 1: School Based Programs and Initiatives. Implement multi-year programs to provide resources and technical support for PreK-12 school seeking to establish comprehensive school physical activity programs. (ActiveWV Schools)

2

Priority Area 2: Public Awareness & Social Marketing. Deliver cause marketing campaign to promote physical activity using the people, programs, and places of WV as the background. (Be Wild Be Wonderful. Be Active)

3

Priority Area 3: Community engagement &  Environment. Establish demonstration centers at city, town, and state parks. Provide resources for local communities seeking to organize programs or events that promote physical activity (ActiveWV Parks and ActiveWV Communities) 

4

Priority Area 4: Institutional & Organizational Support. Provide resources for primary care physicians interested in writing physical activity prescriptions for their patients based on use of local and state parks. (ActiveWV Health Care)

5

Priority Area 5: Policy. Collaborate with other key stakeholders in recommending and advocating for policy change related to physical activity promotion.

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